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Whole Brain Blog

Chasing the Muse: What to Do When Your Creativity Collapses

Authored by Will Kerschbaum on August 27, 2015

WBG_blog_feat_img_Creativity_CollapseBeing a Creative is a tricky thing. There are going to be days when the right side of the brain isn't humming along at 100%. Since the writers and designers at The Whole Brain Group work in a fast-paced environment, we all need to have go-to methods to jumpstart our creative energies and fight through writer's block.

We asked the Creatives at WBG what they do to invoke the muses when they go AWOL. Here’s what they told us.

Topics: Content Marketing, Web Design, Blogging, syndication

Website Refresh: Smarter Usability and Design for TSS

Authored by Marisa Smith on October 16, 2014

Website Refresh: Total Security SolutionsTotal Security Solutions (TSS) plans, produces and installs custom bullet resistant barriers that fit the design of virtually any environment. TSS thrives on solving complex security problems, and provides the most comprehensive line of bulletproof products available. With three decades of experience and a wealth of knowledge, TSS is one of the foremost leaders in the bulletproof security industry and was recently named to the 2014 Inc 5000 list of the fastest growing companies in America.

Topics: Web Design, Client News, Design and Usability

Website Redesign For Integrated Design Inc. Highlights Time Bank

Authored by Sam Kusinitz on October 03, 2013

IDI_website_redesignClient Overview:

Integrated Design, Inc. (IDI) is an industry leader in employee data integration. Located in Ann Arbor, Michigan, they’ve been developing and perfecting integration solutions since 1985. Over 25,000 companies in North America have used IDI to integrate a wide range of employee data across hundreds of applications. Their software (Time Bank™) enables a company to leverage existing IT investments and reliably transfer data between their disparate systems.  When IDI puts it all together, their partners can extend their offerings and achieve integrated solutions that save time, automate manual tasks, and allow them to focus more on their company.

Topics: Web Design, The Whole Brain Group

11 Free Website Accessibility Evaluation Tools

Authored by Marisa Smith on July 30, 2013

Accessible Marketing - 11 Accessibility ToolsAs we've explained in our recent blog series, considering accessibility in your marketing allows people with disabilities to engage with your digital content, expands your brand’s reach, and improves your SEO. Since the purpose of inbound marketing is to drive traffic and leads to your website, it's critical to evaluate the accessibility of your website and correct any violations.

Topics: Accessible Marketing, Whole Brain Blog, Smart Tools, Web Design, ADA, Web Accessibility, Design and Usability

Style Guide: Encourage Brand Uniformity for Your Company

Authored by Jackie Ranoni on May 16, 2013

The Importance of a Style GuideWhether you run a large corporation or own a small mom-and-pop shop, having a style guide is a key to business success. It acts as your company's style bible, creating a cohesive identity that guarantees a consistent look and feel for your brand as you create new marketing materials.

Topics: Whole Brain Blog, Web Design, Branding and Identity, Design and Usability

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