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Whole Brain Blog

How to be a Sales Superhero with HubSpot’s New Sales Tools

Authored by Marisa Smith on September 16, 2014

Tools for Sales Superheroes

It was a dark time in Gotham. The year was 2006, and marketers toiled day after day in anguish - creating email campaigns, landing pages, monitoring social feeds, and blogging using every tool they could find - without insight into what was working and not working. In their secret laboratory at MIT, Brian Halligan and Dharmesh Shah had a vision: they would create the ultimate, all-in-one marketing tool that would provide a seamless user experience and enable companies to create marketing that people love.

Topics: Inbound Marketing, Smart Tools, Sales

3 Cool Sales Automation Tools to Supercharge Your Productivity

Authored by Marisa Smith on March 14, 2014

superchargeEver wished you could automate your sales process more to spend your time on higher value activities? Here are some apps we’ve been using here at the Whole Brain Group to help our clients supercharge their sales productivity!

Topics: Smart Tools, Sales

Signals from HubSpot: Sales Intelligence for Smarter Prospecting

Authored by Marisa Smith on November 22, 2013

Introducing Signals by HubSpotIn sales, timing is everything. Not only do you have to find the right prospects who fit your ideal customer profile, but you need to be talking to them when they're ready to buy or have a problem you can help them solve. And you have to catch them at the exact moment when this decision or problem is their top priority, and they've made the time to research a solution or come to a decision. If you contact them at the right time, you're a lifesaver. And if you catch them at the wrong moment - you're just another annoying telemarketer interrupting their day.

Topics: Inbound Sales, Content Marketing, Whole Brain Blog, Marketing Trends, Inbound Marketing, Smart Tools, Design and Usability

11 Free Website Accessibility Evaluation Tools

Authored by Marisa Smith on July 30, 2013

Accessible Marketing - 11 Accessibility ToolsAs we've explained in our recent blog series, considering accessibility in your marketing allows people with disabilities to engage with your digital content, expands your brand’s reach, and improves your SEO. Since the purpose of inbound marketing is to drive traffic and leads to your website, it's critical to evaluate the accessibility of your website and correct any violations.

Topics: Accessible Marketing, Whole Brain Blog, Smart Tools, Web Design, ADA, Web Accessibility, Design and Usability

Smart Tool: Project Collaboration with Smartsheet

Authored by Megan Cough on May 01, 2013

smartsheetAt The Whole Brain Group, we're always looking for new tools to make managing our work a breeze, and our latest favorite tool is called Smartsheet! Smartsheet is a great project management tool that encourages collaboration with advanced features tailored to project teams. We like to describe it as "spreadsheets on steroids".

Topics: Whole Brain Blog, Smart Tools

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