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Whole Brain Blog

Blogging: Get Started or Get Left Behind

Authored by The Whole Brain Group on October 18, 2013

Inbound MarketingIn today’s digital media landscape, engaging with clients online is more important than ever before. According to HubSpot, businesses that blog convert 70% more leads than those who do not! However, many business owners remain skeptical about the benefits of blogging. Below we address some common blogging objections from business owners:

Topics: Inbound Marketing, Search Engine Optimization, Buyer Personas

The Haiku Guide to Inbound Marketing

Authored by The Whole Brain Group on October 15, 2013

Inbound HaikuLanding pages, social media, blogging, calls-to-action, content -- there’s a lot to remember when assembling your marketing strategy. Ever wish you had a fast list of tips? Well, we’re here to help.

Topics: Inbound Marketing, Internet Marketing, Search Engine Optimization, Branding and Identity, Competitor Analysis, Social Media, Digital Marketing, The Whole Brain Group

Google's Keyword Planner: What You Need To Know

Authored by Sam Kusinitz on October 04, 2013

Google-Keyword-PlannerGoogle has officially retired their Keyword Tool and has replaced it with the Keyword Planner, a combination of Google’s Keyword Tool and Traffic Estimator. This change comes in the wake of last week’s news that Google would no longer be revealing specific keyword data in Google Analytics, which caused quite a stir for people who measure success solely by the number of people coming to their site from specific keyword searches.

Topics: Inbound Marketing, Search Engine Optimization

4 Reasons Your Inbound Marketing Will Succeed

Authored by The Whole Brain Group on July 11, 2013

Inbound SuccessWe’re all looking for ways to make our inbound strategies as successful as possible. Along the way, we’re bound to discover some absolute no-nos -- which is why this article is so important. But it’s also important to realize what you’re doing right, and why it’s helping you generate and nurture leads. That’s why we’ve compiled these four reasons your marketing strategy is on its way to the top.

Topics: News, Content Marketing, Whole Brain Blog, Inbound Marketing, Search Engine Optimization, Social Media, Digital Marketing

Does Your Website Play Well With Mobile?

Authored by The Whole Brain Group on February 07, 2013

Does your website play well with mobile

We’ve all done it. Gone to a website with our mobile smart phone or iPad, only to discover that the website isn’t mobile-friendly. Constantly squinting, enlarging the screen, and pressing the wrong links gets tiring - real fast!

Topics: News, Content Marketing, Whole Brain Blog, Marketing Trends, Web Design, Search Engine Optimization, Design & Usability, Social Media, Mobile, Marketing, Digital Marketing

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