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6 SEO Tools for Ranking on Page 1 of Google

December 14, 2016 by John Hodge
Found in: Inbound Marketing, Search Engine Optimization

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Organic search is one of the top channels B2B marketers rely on for driving traffic to their websites. But if you don't get listed on the first page of search results, you might not get found at all.

In fact, competition is so high, click-through rates fall off dramatically from the #1 position to #2 in search results. About 76% of organic clicks occur on the first page, and 33% of organic clicks occur on position one! Clicks on the very next position decrease by more than half at 15%!

Become a Search Engine Ninja Through Advanced SEO Mastery

May 03, 2016 by John Hodge
Found in: Inbound Marketing, Search Engine Optimization

Become A Search Engine Ninja Through Advanced SEO Mastery

The road to advanced SEO is long and exciting. There are significant milestones during the journey to becoming a master SEO blackbelt. From barely knowing what SEO stands for to orchestrating custom experiments, a lot of growth happens!

Google Side Ads Are Gone: How This Impacts Your Business

March 14, 2016 by Bonnie Valentine
Found in: Google, Search Engine Optimization, Paid Search & PPC, syndication

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Just as winter is fading and spring is here, so also Google’s right-hand side ads are gone! This is a big deal because AdWords is now serving up just 7 ads per SERP instead of 10—so three advertisers are getting pushed off the first page of every search. (One exception: shopping campaign ads are still displayed on the right-hand rail.)

10 SEO Fixes You Can Do Right Now For Better Google Ranking

January 19, 2016 by Will Kerschbaum
Found in: Google, Search Engine Optimization, syndication

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How Big Are Google's Recent Mobile-Friendly Changes?

August 12, 2015 by Will Kerschbaum
Found in: Google, Search Engine Optimization, syndication

Google Mobile Friendly
Mobilegeddon
. It's not the latest Michael Bay summer blockbuster, but a nickname for recent changes to Google's search algorithm. This would be, experts said, the end of the internet. SEO professionals across the land were stocking up on canned food and bottled water in preparation for the collapse of civilization that was obviously on the way.