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How To Use Competitor Research To Boost Your B2B SEO

May 18, 2017 by Guest Blogger
Found in: Business Growth, Branding and Identity, Competitor Analysis, keywords, niche industry

iPad with seo data on screen

Do you think that SEO doesn’t apply to B2B companies? Think again. The search market is in some ways a competition, so you have to spend time sizing up your competitors. What are they ranking for (and why)? What lessons can you learn from them? Especially in competitive B2B industries, competitor research is an important lifeline and market validation tool. This research should reveal what keywords you should optimize your on-page content for, and where you could source backlinks to boost your site’s authority. Let’s explore how you can improve your SEO by getting inspiration from your competitors.

Check out our previous post on top tips to make your business stand out from its competitors.

3 Easy Pro-Tips for Search Engine Optimization

November 20, 2015 by Guest Blogger
Found in: Content Marketing, Google, syndication, keywords

3 Easy Pro-Tips For Search Engine Optimization

When it comes to promoting your website with search engine optimization you'll hear the most obvious advice just about everywhere you turn. Write about relevant topics. Make sure to include your keywords in your page titles and large text headlines. If you're going to promote your business with search engine optimization then these rules are table stakes.

But when it comes to turbocharging your search engine optimization strategy, there are a few things that can really push you ahead. Follow these tips and you'll likely take advantage of huge opportunities that your competitors haven't even considered trying yet.