In 2013 a seismic shift hit the world of SEO, and search experts are still trying to figure out what they think about it. Google’s Hummingbird changed some major rules about how its search algorithms work, and many businesses still don’t know how to update their SEO strategies to fit the new rules.
Our previous infographic, The Sensible Social Media Marketing Checklist for Businesses v2.0, was such a huge hit that we expanded and updated it to include more social media channels and a smarter strategy! Version 3.0 includes SlideShare and best practices for targeting the right audience.
Landing pages, social media, blogging, calls-to-action, content -- there’s a lot to remember when assembling your marketing strategy. Ever wish you had a fast list of tips? Well, we’re here to help.
Earlier this week Twitter launched a new profile page design in an apparent effort to stay abreast of the current visual trend. Following the lead set by fellow social media giants Facebook and Google+, Twitter is turning its focus to images. Both Facebook and Google+ recently rolled out new profile designs featuring cover photos as the primary visual component of the page. The new Twitter profile similarly features a prominent header photo centered over the tweet stream at the top of the page.
A Tweet Chat is a public Twitter conversation on a specific day/time about a specific topic using a unique hashtag. Hosting a Tweet Chat shows thought leadership in your industry, can drive traffic to your website, promote your overall marketing message, and help you engage directly with your customer base. Follow our tips to create one for your business.