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Whole Brain Blog

11 Amazing Business Books for CEOs and Entrepreneurs

Authored by Marisa Smith on December 31, 2014

WBG_blog_feat_img_holiday_listAs a business owner, I'm always trying to learn from the experience of other entrepreneurs, and that happens most often through reading their books. If you find yourself with some downtime over the holidays, here are the top books we buy in bulk and regularly recommend to clients and colleagues. Read them in any order - this just happens to be the order that I discovered them!

Topics: Business Growth, Entrepreneurship, Smart Business Books

How to Write a Mission Statement That Inspires Your Team

Authored by Marisa Smith on July 24, 2014

Make a statement!If you've watched this recent video from Weird Al Yankovic, you know just how unoriginal most corporate mission statements are - full of meaningless platitudes like "monetize our assets" and "leverage our core competencies" or "world-class technology."

Take a look at your own mission statement - are you singing the same old song? Or are you ready to be a breakout indie artist that stands out from the crowd?


Topics: Business Growth, Entrepreneurship, Business Strategy, syndication

Let It Go: How to Stop Being a Bottleneck in Your Growing Business

Authored by Marisa Smith on July 22, 2014

Are you a bottleneck?When your company grows to 10-15 people or more, frustration can begin to build - you have more people to get the work done, but you also have more people to talk to and coordinate on a daily basis. Suddenly you may wake up and realize that you are spending 75% of your time sitting in meetings, managing crises, or answering questions, and you’re not spending very much time doing what made you passionate about starting your business in the first place.

Chances are you spend most of the day feeling annoyed that your employees “don’t get it," while your team is equally annoyed with you because your brain is split in a million directions, you aren’t available to make decisions, and you haven’t given them enough information to function independently.

Congratulations! It’s time to really embrace your role as CEO and make some changes so you can take your growing business to the next level.

Topics: Business Goals, Business Growth, Entrepreneurship, EOS Entrepreneurial Operating System, syndication

Planned Spontaneity: What A Cappella Taught Me About Entrepreneurship

Authored by Marisa Smith on April 23, 2012

Resolutions A CapellaI just returned from a weekend at my alma mater, Colgate University, where I celebrated the 20th anniversary of The Resolutions, the co-ed a cappella group I founded there with two friends in 1992. Like most entrepreneurs, we had no idea what we were starting - we just saw a need and jumped headfirst into creating an alternative to the all-male and all-female groups that had dominated the a cappella scene on campus for most of the century. At the time, we didn't think we were doing anything particularly special, but I found out this weekend that we started something really amazing.

Topics: Whole Brain Blog, Entrepreneurship

GrowCo 2011: What Happened in Vegas Didn't Stay in Vegas

Authored by Marisa Smith on April 18, 2011

I always feel guilty when I leave for a conference - is it going to be worth the expense and the time away from the office and my family?  Should I really be spending time and money "working on the business" when there are so many other pressing concerns in my inbox?

When I left for the Inc Magazine's GrowCo 2011 Conference last week in Las Vegas, the usual worries were running through my head.  But today I sat in our conference room, surrounded by Whole Brainiacs engaged in lively discussion about customer service & company culture, and I realized that my worrying was the true waste of time.  Our conversation was fueled by the keynote presentation given by Dan Heath, author of "Switch", where he challenged us to obsess about what makes us successful as a company, instead of picking apart every problem and focusing on negatives.  I decided to lead the team through a brainstorming exercise where we answered the following questions:

Topics: Whole Brain Blog, Entrepreneurship, Small Giants Community

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