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Bonnie Valentine

Recent Posts

Discover the Latest HubSpot Product Announcements

November 15, 2016 by Bonnie Valentine
Found in: HubSpot, News/Events

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UPDATE (12/7/16): You can check out all the product announcements on HubSpot's product announcement page.

If you're in the Ann Arbor area, you can find out about all the latest HubSpot product announcements and brand-new HubSpot tools that are being unveiled at INBOUND16.

Our Favorite HubSpot Tools: The Meetings Tool

July 29, 2016 by Bonnie Valentine
Found in: HubSpot, Sales Enablement, Sales & Marketing

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Are you spending too much time trying to schedule meetings with your contact due to the back-and-forth nature of emails? Good news: scheduling meetings by communicating through a long email thread is now a thing of the past. It’s time to free up more space in your workday for focusing on the needs of your contact instead of administrivia like scheduling.

WBG’s Core Values Drive Community Involvement

July 06, 2016 by Bonnie Valentine
Found in: News/Events

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Ann Arbor is included on multiple “Best Cities” lists that get published each year. And there are plenty of good reasons for it.

Throughout the seasons, the small college-town community comes together for all kinds of unique experiences. One favorite summer event is the Top of the Park festival, a 24-day live music showcase that takes place in the middle of town. The event includes a blend of music, movies, food, and activities ranging from yoga to kids exploratories. And it’s FREE!

To keep it thriving, the local community businesses come together to provide support. And The Whole Brain Group was pleased to volunteer our time for raising donations on opening night.

Making Sense of Lead Scoring in HubSpot

July 01, 2016 by Bonnie Valentine
Found in: Inbound Marketing, Lead Generation, HubSpot

Making Sense Of Lead Scoring In HubSpot

Recently at our Ann Arbor HubSpot User Group mixer, I was asked about the Lead Scoring feature in HubSpot: What’s the optimum lead score?

It’s a good question, because lead scoring is a bit of a mystery to a lot of marketers. How does it work, how do you know what the right numbers are, and what should you be aiming for?

11 Sales Enablement Stats to Help You Sell More

May 13, 2016 by Bonnie Valentine
Found in: Sales Enablement, Sales & Marketing

11 Sales Enablement Stats To Help You Sell More

Need to improve your sales numbers? If you’re looking for ways to get more leads, you could be wasting your time. Too many sales teams are relying on outdated and inefficient methods to win sales, and finding more leads might be the last thing you need to do.